We are being proactive rather than reactive when it comes to any sort of behaviors or regression we might be seeing in our learners. Environmental Adjustments 2. Preference Assessments and Behavior Data. This decision tree can help organizations proactively develop strategic responses to COVID-19-related business challenges. Proactive as opposed to Reactive Strategies. With proactive marketing you have a marketing plan; with reactive marketing, you do not. For decision making, “reactive” tends to be frowned upon in the business world. Proactive COVID-19 Response Strategies. If we do a good job with the Proactive Strategies, the Reactive Strategies will not be necessary (or at least will be necessary less often). We can subdivide Proactive Strategies into 3 classes based on the focus of the intervention: 1. Positive Programming 3. The distinction between proactive and reactive approaches is a recognized principle of military strategy, often expressed in the phrase "seize, retain and exploit the initiative." In part 1 of proactive strategies, I will share the first 3 supports and strategies we are using! Proactive marketing involves the implementation of prepared strategies, whereas reactive marketing involves tactics employed when opportunities arise. On the other hand, a proactive one can anticipate the challenges your business might face at a specific moment in time. Proactive and reactive strategies differ in the way they tackle management problems and their approach towards planning. Reactive vs Proactive Business Strategy. Proactive vs Reactive Risk Management Strategies Published February 20, 2020 by Sherry Jones • 3 min read. Proactive vs reactive communications. As with most things in business, if you wish to deliver effective and persuasive communications, detailed strategies need to be researched, planned, and evaluated. “Proactive” is the preferred mode and has been pretty much since the word was coined (in 1933). A reactive business strategy is one that will start to take care of an event only after it has already happened. Workspirited gives a comparison between proactive vs. reactive techniques for business management, along with their definitions, characteristics, and some examples. It is often best to use a combination of both strategies. As organizations move from a reactive to a proactive approach to dealing with COVID-19, they should ask themselves the following three questions:

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